Pernilla Danielsson is a Swedish photographer that has been living on Mallorca for almost a decade. For more 20 years she was working next to photographers as an Art Director until she finally took the step to follow her passion and become one too. It all started with the idea of capturing the beauty of every day through her Instagram account @lifestyle_mallorca and only using natural light as her help.
Soon she got recognized for her mix of scenic and interior pictures from the island and got featured in international magazines such as House and Garden, Harper’s Bazaar Arabia, Elle Decoration Sweden, The Spaces, Times Luxx and Hello India among others. A part from editorial content, she also has assignments with several high end brands to do lifestyle photography. Last year the beautiful book “Balearic Retreats” was released by Beta Publishing and she had 16 pages with her pictures for an interior project made by DuRietz Design.
She says “The essence of my photography is what I call “soul photography”. I love to catch a feeling and create a time capsule of that instant moment for people to remember. No matter if it is people or places, everything has a story to tell. And I love to be a part of that story telling.”
More Pernilla at her instagram: www.instagram.com/lifestyle_mallorca/
Pernilla is part of the European creative team at Fantastic Frank.
creatives at frank 